Pharmacy marketing
Pharmaceutical trade marketing
Trade marketing: For a strong sales force strategy
- We’ll develop the optimal sales strategy and campaign planning for your brand
- We’ll qualify our team of expert consultants with comprehensive product knowledge and detailed sales guidelines for your products
- We’ll design well-founded pharmacy training materials (training folders, online training, etc.)
- We’ll develop convincing sales documents for the pharmacies (offers and sales folders)
Your advantage:
You get an effective sales force strategy with just the right sales and training materials.
You get an effective sales force strategy with just the right sales and training materials.
POS marketing
POS marketing: For better performance at the point of sale
- Conception of pharmacy displays and floor displays
- Development of POS advertising materials and shop window decoration material
- Design of consumer information materials (brochures, flyers, etc.)
- Implementation of pharmacy promotions, samplings, added value campaigns and other innovative sales marketing campaigns
Your advantage:
You get the best-possible presence at the pharmacy POS
B2B marketing
B2B marketing: For a target group-oriented approach
- Development of integrated dialogue marketing concepts (telephone, e-mail, fax, print)
- Supervision of editorial PR, ad placements and online advertising forms in pharmacy trade press and portals
- Development of innovative pharmacy training concepts (on-site and online)
- Implementation of product tests and market research campaigns with pharmacy personnel
Your advantage:
Brand awareness, product know-how and the willingness of the pharmacy team to recommend you.
Brand awareness, product know-how and the willingness of the pharmacy team to recommend you.
Do you want to strengthen your brand and activate consumers at the POS?
Take advantage of our effective pharmacy marketing concepts.